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Why We Do What We Do

The motivations behind any venture are as important as the venture itself, and we're no different.


AmberTrax's story began at a funeral, that of a young husband and father who had been killed at work - one more in a heavy toll. For AmberTrax's founder, it was one funeral too many. He made a promise that day to the grief-stricken widow: that he would do everything he possibly could to prevent this from happening again. He couldn't save his friend, but maybe he could save someone else.

The reason we developed the AmberTrax software and everything around it is in order to keep that heartfelt promise. Preventing injury and death at work is our sole purpose for this company, and the promise to do everything we can to protect people is no less heartfelt today than it was at that tragic funeral.

At the end of the day, our mission is to help you make sure your team all finish up safe, every day and always.

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